Connect with MillVets where they connect with each other.

Client: RallyPoint

Format: Marketing Brief

The Challenge: Organizations looking to market services or recruit veterans often waste money and effort on broad, unfocused social media platforms like Facebook or LinkedIn, struggling to efficiently reach military members who are actively seeking opportunities.

The Solution: RallyPoint is a specialized social network boasting over 1.9 million military and veteran members. Utilizing massive troves of demographic data and machine learning algorithms, RallyPoint connects the right people to targeted products, services, and recruitment campaigns throughout their lifetime journey.